For the second straight year, Bruce Power and numerous partners from Bruce, Grey and Huron counties are encouraging the community to #BreakTheSilence during Mental Health Awareness Week, May 1-5.

This year’s awareness campaign will be held Wednesday, May 3, and will be kicked off by Hal Johnson and Joanne McLeod of Body Break fame. On May 3, Bruce Power is encouraging people to use the hashtag #BreakTheSilence on Twitter or share the Break the Silence post on the Bruce Power Facebook page.

For every use of the hashtag on Twitter and share of the Break the Silence post on Bruce Power’s Facebook page, the company will donate $1 to local mental health initiatives.

“Once again, Bruce Power is proud to lend a voice to this important cause,” said Cathy Sprague, Bruce Power Executive Vice President, Human Resources. “Mental illness affects everyone, no matter where they live or work. It can impact us personally or indirectly through a family member, friend or co-worker. It is important we break down the barriers that still exist when it comes to talking about mental illness. It’s time we break the silence.”

Bruce Power and partners in Grey, Bruce and Huron Counties launched the  #BreakTheSilence social media campaign to bring awareness to mental health issues during last year’s Mental Health Week. In 2016, Bruce Power donated $80,000 to local mental initiatives. Learn more about it at www.breakthesilencebgh.com.

Bruce Power’s Employee Wellness organization will also be holding a series of on-site events during Mental Health Awareness Week, including a keynote speech by Hal and Joanne about how being physically active can also help keep you mentally healthy.

About Bruce Power
Formed in 2001, Bruce Power is an electricity company based in Bruce County, Ontario. We are powered by our people. Our 4,200 employees are the foundation of our accomplishments and are proud of the role they play in safely delivering clean, reliable, low-cost nuclear power to families and businesses across the province. Bruce Power has worked hard to build strong roots in Ontario and is committed to protecting the environment and supporting the communities in which we live. Learn more at www.brucepower.com and follow us on Facebook, Twitter, LinkedIn, Instagram and YouTube.

For more information, contact:

John Peevers – 519-361-6583; john.peevers@brucepower.com